Seven Sundays expands regenerative farming support with soil & climate initiative
Fifteen farmers join program to build soil health and strengthen supply chains
USA – Breakfast brand Seven Sundays and the nonprofit Soil & Climate Initiative (SCI) are expanding their partnership to help more farmers shift toward regenerative practices.
The new phase includes 15 farmers working across more than 2,400 acres, with each receiving hands-on guidance, soil testing, and help with planning to grow healthier food and improve land management.
Since launching in 2011, Seven Sundays has worked closely with Midwest farmers, sourcing oats, buckwheat, flax, and sunflowers directly from the region.
In 2022, the company joined SCI’s Regenerative Transition Program, offering more structured support to farmers already within their supply chain. The latest move builds on that work, with both sides aiming to make soil care and transparency part of how everyday foods are grown.
SCI Managing Director Adam Kotin said the collaboration reflects a shared goal to improve how food is grown while keeping farm businesses strong.
“We’re excited to grow our partnership with Seven Sundays, a regenerative leader committed to charting a new path forward for our food system,” said Kotin.
“Together, we are equipping farmers with the tools and support they need to grow delicious food in ways that rejuvenate the land.”
The program goes beyond education. It includes direct financial and technical support, soil health monitoring, peer learning opportunities, and a clear method to track progress.
This effort helps growers make changes that often come with short-term risks, especially for small and medium-sized farms.
Seven Sundays Co-Founder and Chief Cultivation Officer Brady Barnstable added, “We are excited to collaborate with SCI to further our mission in restoring people and planet health for future generations.”
“SCI’s farmer-first approach aligns with how we’ve built farm-direct relationships based on mutual transparency, trust and education since our early Farmer’s Markets days.”
Improving supply chain trust
Seven Sundays continues to work not only with farmers but also with processors to improve supply chain stability. This focus on every link in the supply system allows the brand to offer buyers greater clarity on where ingredients come from and how they are grown.
Through its SCI-backed efforts, the brand has also begun to invest in soil health as part of its long-term sourcing approach.
It’s a model that blends business needs with environmental care, while keeping the people behind the farms at the center of the process.
Seven Sundays, a certified B-Corp, has used upcycled ingredients since 2020, preventing more than 150 tons of waste from entering the food system.
It avoids artificial and refined additives in all its cereals, which include muesli, oat protein cereal, and sunflower cereal.
The brand’s products are available in stores like Costco, Whole Foods, and Sprouts.
SCI’s work, backed by Green America, continues to grow. The nonprofit offers support for farms, companies, and supply chain actors looking to improve soil health and farm resilience. Its services include farm planning, soil testing, and third-party reporting.
“Programs like this give real value back to farmers,” said Kotin. “They help farms stay in business, improve the land, and meet what buyers and customers are asking for.”
More companies are joining SCI’s network to support transparent, fair, and effective farming systems. For Seven Sundays, the mission stays clear: help farmers thrive while making breakfast better for everyone.
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